FullStory autocaptures the whole experience, which lets you answer a question you did not think to instrument three months ago. Combined with replay, that retroactive capability is genuinely powerful and hard to match.
It is also priced and weighted accordingly, and it grew up on the web. Nohmo autocaptures too — screens, taps, rage taps, crashes — but stays deliberately narrower, mobile-first, and flat-priced.
Nohmo vs FullStory, feature by feature
| Capability | nohmo | FullStory |
|---|---|---|
| Session replay | Not included | Included |
| Retroactive analysis of past sessions | Partial | Included |
| Autocapture without manual instrumentation | Included | Included |
| Rage-tap / dead interaction detection | Included | Included |
| Native mobile crash capture | Included | Partial |
| Flat, predictable pricing | Included | Not included |
| Setup in five minutes | Included | Partial |
Which one should you pick?
Choose FullStory if…
- •Retroactive analysis matters — asking new questions of sessions already recorded.
- •Replay is central to how your product and support teams work.
- •You are primarily a web product with a large research and design function.
Choose Nohmo if…
- •Mobile is the priority and you want native crash capture in the same SDK.
- •You want a predictable bill and a light SDK.
- •You would rather be alerted to friction than go looking for it.
Where Nohmo falls short today
- •No session replay, and no retroactive querying of sessions we did not aggregate.
- •FullStory's web autocapture is broader and more mature than ours.
- •FullStory has a far deeper feature set for UX research teams.
Why teams choose Nohmo
Mobile-first, not web-first
A first-party React Native SDK with native crash handlers, rather than a web product with mobile support added.
A bill you can predict
Flat pricing instead of session-based tiers that move with a good traffic month.
Less captured by default
No replay means far less of your users' experience leaves the device, which is a shorter conversation with your privacy reviewer.
Frequently asked questions
Does Nohmo autocapture without me instrumenting events?+
Yes — screen views, taps, scroll depth, rage taps and crashes are captured automatically. Custom events are for things only you can name, like purchase_completed.
Is Nohmo cheaper?+
Materially, yes, and more predictably. But it does less — if you need replay, that gap is not a pricing question.
The verdict
FullStory is the stronger tool if replay and retroactive analysis drive your workflow. Nohmo is the better fit for a mobile team that wants funnels, crashes and friction in one light, flat-priced SDK.
Comparison reflects our understanding of FullStory as of 2026; third-party products change — check their site for current details.